B2B marketing coordinator lead generation

  • Rzeszów
  • Codilime Sp. Z O.o.
Get to know us better CodiLime is a software and network engineering industry expert and the first-choice service partner for top global networking hardware providers, software providers and telecoms. We create proofs-of-concept, help our clients build new products, nurture existing ones and provide services in production environments. Our clients include both tech startups and big players in various industries and geographic locations (US, Japan, Israel, Europe). While no longer a startup - we have 300 people on board and have been operating since 2011 we’ve kept our people-oriented culture. Our values are simple: Act to deliver. Disrupt to grow. Team up to win. The project and the team The project involves building and executing our inbound strategy by creating high quality content that will attract, engage and delight our clients. You should also know: We’re part of CodiLime’s growth team, which consists of about 25 high-level managers, marketers and business developers. We look for new clients from around the world, with a focus on the United States, Western Europe, Israel and Japan. We target both market leaders and disruptive startups. Your role As a part of the project team you will be responsible for: Building and managing MQL and SQL lead funnels Building and optimizing lead nurturing programs Managing contact database Qualifying leads based on established criteria Being point of contact for marketing leads Cooperation with sales team Do we have a match? As a B2B marketing coordinator (lead generation) you must meet the following criteria: Experience in B2B marketing, preferably in the IT industry Experience in lead acquisition and lead nurturing Experience in direct communication with clients Experience in marketing automation Hands-on experience with HubSpot or similar CRM systems Analytics skills and ability to draw conclusions based on data Ability to communicate in styles appropriate for various audiences (business or technical managers, engineers, etc.) Fluency in both written and spoken English (at least C1 level) More reasons to join us Flexible working hours and hybrid work Professional growth supported by internal training sessions and a training budget Solid onboarding with a hands-on approach to give you an easy start A great atmosphere among professionals who are passionate about their work Possibility to take advantage of working in a multidisciplinary marketing team