Senior Analyst – Marketing Automation Campaign (m/f/*) (New Health Care Company)

  • Wrocław
  • 3m
Job Description:Job Title: Senior Analyst – MA Campaign (m/f/*) (New Health Care Company) Job Description:3M is establishing two industry-leading companies, creating value through the spin-off of its Health Care business, while 3M will continue to be a global material science leader, focusing our innovation to win in favorable global megatrends and attractive end markets. This new Health Care Company will be a leading global diversified health technology company with: Proven category leadership Exposure to attractive end-markets Innovation mindset driving improved patient outcomes Collaborative customer relationships Deep global regulatory experience Operational excellence and strong cash flow Strong sales growth and profitability with significant recurring sales We expect the creation of the two companies will be completed by the end of 2023. For now, we will continue to operate as one global company. This role is positioned to drive the success of the "New Health Care Company”.This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.The Impact You’ll Make in this RoleAs a Senior Analyst – Marketing Automation Campaign (m/f/*) for the Medical Solutions Division in EMEA, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:Implement content and assets within Eloqua to support emails and landing pagesBuild both one-off sends and simple automated campaignsSet up and distribute post-campaign reporting using Eloqua InsightOptimize performance through A/B testing and segmentation using listsComplete full testing of all assets and campaigns according to EMEA processesYour Skills and Expertise To set you up for success in this role from day one, 3M is looking for candidates who must have the following qualifications:Bachelor's degree or higher from an accredited university in Business or Marketing and 2-3 years of equivalent work experience in Digital Marketing including: digital advertising, web and mobile sites, SEO, digital media, e-commerce and a general understanding of web technologies.1-2 years of equivalent work experience in Oracle Eloqua or an alternative e-mail marketing toolWorking knowledge of HTML, CSS, , Excel and SalesforceAdditional qualifications that could help you succeed even further in this role include:Demonstrated ability to manage concurrent projectsHigh degree of accuracy and ability to work at a detailed level on a daily basisHighly organized, with good time management skillsAbility to work both independently and as a team member as necessaryFor current employees, internal transfer restrictions may not apply. For more details, contact your local recruiter/HR team.Work location: Work Your Way Eligible (Employee choice to work remote, on site, or hybrid)Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).Supporting Your Well-being 3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.