Brand Manager

Sherwin-Williams, founded in 1866, is a global leader in paints and coatings industry with $18 billion in sales and 140 manufacturing - distribution centers worldwide. We employ over 60,000 people across all regions embracing and celebrating our diversity. This is a place where you can share your strengths and explore your curiosity while helping us grow. Currently, we are looking for a Brand Manager to join out team in Poznań.Have you ever heard the phrase ‘Trwała Satysfakcja’? This is the tagline for one of the best recognized woodcare brand in Poland – ALTAX. This tagline perfectly outlines what Altax is all about: performance and simplicity. It’s a line we are very proud of and continue to use as a core asset of our brand. Altax brand has a heritage that stretches back to the 90’s and is steeped in innovation and excellence that has led to today’s leading range of fence care, wood maintenance, problem solvers and renovation paints.For over 30 years, Geocel has stood out as a respected leader in the sealant and adhesive market. Our solutions get to work quickly and deliver fast, reliable results. Whether it’s a one-off fix, or a large project, you can rely on the range to help you finish the job in hand. The role will take full responsibility for projects based around content creation, brand management and NPD requirements. Branding support – works alongside Senior Marketing Manager to be a go-to person for expertise and advice on the use of and development of the Altax brand internally and externally. Takes an active approach to ensuring brands are well represented in terms of look, feel and tone of voice across all channels including internal communications, retailer communication, campaigns and packaging development (front of pack) where responsibility is allocated. Brand presentation - delivers brand training and presentations to wider business and retail partners as required . campaign overviews, induction training or brand guideline training.Agency management – responsible for briefing brand projects to relevant agencies and ensuring the on-time and on-budget delivery and internal sign off.NPD development – in charge of new product development supporting the business long-term growth.Asset management – manages key asset creation projects to inform day-to-day and campaign. Directly responsible for allocated brand asset creation projects across various content types as requires – photography, video, copy etc.Trade/POS Support creation and execution – responsible for the delivery of allocated projects, trade/POS campaigns and events from planning to execution, ensuring they are all on brand and deliver to brand objectives, within agreed budgets. Responsible for reporting campaign results.Marketing degree and marketing experience preferredRetail or FMCG experienceTrade experience beneficialExcellent communication skills, verbal and writtenTime and project management skills Strong attention to detail and analytical skillsAbility to present to internal and external stakeholdersFluency in Polish and English Please be aware that you can apply for any internal job offer after minimum one year in current role having previously informed your manager.Please read the guidelines before handing in your applicationAll internal employees when applying for a role are required to upload their updated and their last 2 appraisals (which can be retrieved from HR Cloud).